Professional Services

the challenge

A local law office group wanted to improve their market position within the personal injury category as well as introduce new service lines within the Louisville, KY and Southern Indiana markets. That’s when BCI Media got to work!

the solution

We evaluated their overall online presence including their website, search discoverability, and social media appearance. After a detailed analysis, BCI Media built a deliberate digital marketing plan including creating a new website, implementing an extensive organic search strategy, social media management and advertising, programmatic video, and YouTube TrueView ads.

Tactics Used

Search Engine optimization

social media management

social media advertising

programmatic video

youtube advertising

the results

In a multi-year evaluation, BCI Media ascertained we assisted in increasing overall website traffic by 51% in users, 35% in sessions, and 28% in pageviews.  We also helped increased their local listing views on Google Search by 47%, clicks to website by 47%, and clicks to their phone number by 24%.  As for social media, their total shares grew by 112% and overall engaged users increased by 43%.  In terms of programmatic video, there were over 1,100 viewthrough conversions which means a person saw our ads and then visited the website even though they didn’t click on the ad.  Looking to improve your online presence?  Send us a message!

 

%

increase on google search

viewthrough conversions

%

increase in Engaged Facebook Users

CASE STUDIES

professional services

Professional Services

Dining

dining

retail

retail

recruitment

recruitment

B2B

b2b

finance

finance

home services

home services

CO-OP ADVERTISING

co-op advertising

OUR WORK

EMAIL

email

DISPLAY

display

SOCIAL MEDIA

social media

VIDEO PRODUCTION

video production

Let's build your future!