Advertising

DELIVERING YOUR MESSAGE IN THE RIGHT PLACE

When it comes to advertising your business, employing the right tactics and strategies is key.  As a digital marketing agency in Louisville, we are able to develop a comprehensive digital marketing plan to meet and sometimes even exceed our clients’ goals.  These digital marketing services include anything from managing programmatic display and video campaigns to executing social media advertising and email marketing.  Not sure which types of digital advertising are the right fit for your business?  Let us show you!

programmatic video

Programmatic video is a powerful way to entice consumers to choose your brand when making purchasing decisions. Whether it is pre-roll, over-the-top (OTT), or connected TV (CTV) advertising, video advertising presents your brand in a compelling, visual environment.

Targeting capabilities

GEO-OPTIMIZED

CONTEXTUAL

KEYWORD SEARCH

ADDRESSABLE GEOFENCING

GEOFENCING/ EVENT FENCING

RETARGETING

programmatic display

Programmatic advertising is the use of software to purchase digital advertising across websites and apps.  Instead of utilizing traditional methods including RFPs, quotes, and human negotiation, machines and algorithms are used to purchase display, video, and audio ad space.

Display ads remain an effective way for consumers to engage with your business. Success is most often associated with reaching your key target audience through our elaborate targeting capabilities.

TARGETING CAPABILITIES

GEO-OPTIMIZED

CONTEXTUAL

KEYWORD SEARCH

ADDRESSABLE GEOFENCING

GEOFENCING/ EVENT FENCING

RETARGETING

social media advertising

Posting across the appropriate social media platforms is important but why stop at organic posting? Utilizing social media advertising can extend your reach beyond your current audience and attract new potential customers or clients.  With different campaign goals and targeting capabilities across major social media platforms, we can create a social media advertising strategy built for success.

PLATFORMS

FACEBOOK

INSTAGRAM

PINTEREST

TWITTER

LINKEDIN

SNAPCHAT

YOUTUBE

email marketing

You’ve got mail! Ok, so we’ve come a long way since the days of AOL but email marketing is still an extremely effective form of advertising.  If you have a special offer, promotion, or event, email is one of the best ways to spread the word. Our team of digital marketing experts will build a customized email campaign to be delivered directly into your desired customers’ inbox.  And email is not just great for B2C businesses, it’s great for B2B businesses, too!

TARGETING CAPABILITIES

GEOGRAPHY

State, DMA, county, city, zip code

DEMOGRAPHICS

Age, gender, HHI, education + others!

LIFESTYLE & INTERESTS

Home improvement, entertainment, financial services + many more!

B2B

Title/department, industry, employee size + additional characteristics!

sponsored content

Want to be in the news without “being in the news”? Then sponsored content might be the perfect fit for you! Sponsored or native content is ideal for any business wanting to educate the community or share important information about services. Professional writers share your story in 500+ words for consumption on our highly-visited news websites.

OPPORTUNITIES INCLUDE

PROFESSIONALLY WRITTEN ARTICLE

SOCIAL MEDIA PROMOTIONAL SUPPORT

DISPLAY ADS LINKING TO ARTICLE

AD SPACE ON YOUR ARTICLE PAGE

Let's build your future!